Pfizer Professional Medical Representative in Bloemfontein, South Africa

Professional Medical Representative hybrid position in Bloemfontein

Job Purpose:

Responsible for maximizing the sales and exceeding targets for a given portfolio of products through the different sales & promotion activities within a certain geographic territory.

Key Accountabilities

Product Promotion & Sales:

  • Promote products to designated customers in order to achieve territory plan objectives

  • Implement value added programs across the territory

  • Effective selling skills.

  • Achievement of territory Sales Targets.

  • Market Share growth

  • Achievement of activity objectives.

  • Effective promotional meetings.

  • Visiting physicians to promote Pfizer products

  • Distributing product marketing literature to HCP.

  • Providing approved information to HCP on Pfizer products, e.g. proper medical usage, dosage amounts and side effects.

  • Reporting visits and other activities using MI.

Customer Relations:

  • Build relationships with target customers to enhance territory knowledge to gain product endorsement to generate sales.

  • Ensure that accurate, timely and relevant customer knowledge is captured and shared with colleagues using agreed processes e.g. electronic customer management systems

  • Segment and target high potential customers

  • Customer rapport.

  • Coverage and frequency ( on high potential customers )

  • Maintain a list of up to date target customers

  • Up to date customer records.

  • Up to date customer database

  • High level of customer service e.g. timely response to telephone calls, letters and general requests from customers.

  • Access with 'hard to see' customers

  • Customer plans for KOLs on territory

  • Visiting physicians with focus on target KOL and selected physicians in a given geography to promote Pfizer products and build strong relationship with them.

  • Providing feedback to sales management on customer requests, responses to promotions and product access and competitive activities.

Territory Planning & Management:

  • Diagnosis of situation of territory e.g. local market drivers and initiatives leading to subsequent design and implementation of territory action plan to achieve business objectives.

  • Develop and execute territory business plan.

  • Production of workable territory action plan with objectives.

  • Territory plan implemented/updated as necessary.

  • Achievement of objectives outlined in plan.

  • Demonstration that territory knowledge has been acted on.

  • Territory team plans effectively link to geographical team plan for relevant promoted products.

  • Preparing Plan for his/ her territory and products.

  • Presenting reports according to Sales Manager recommendations and market needs.

  • Planning and organizing regular value added programs.

  • Organizing AV activities.

Market Intelligence:

  • Feedback to Team, Head Office and Manager of relevant competitor activity or local issues to ensure appropriate action can be taken.

  • Competitor knowledge/activities and products, campaigns - key issues identified and fed back.

  • Local situations are known e.g. formularies, budgets, funding, and new development.

  • Territory sales analysis

  • Attending regular sales meetings with SM, general meetings and cycle meetings.

  • Capture and feedback on market intelligence


  • Liaise with territory team members to share information, motivate and support team members and therefore contribute to the generation and delivery of the territory plan.

  • Team rapport.

  • Achievement of shared territory plan objectives.

  • Feedback - team members and manager (giving & receiving).

  • Effective communication.

  • Sharing of appropriate information.

  • Good territory management e.g. sharing/exchanging meetings and appointments.

  • Attend team meetings

  • Share customer / territory information with colleagues

Administrative Systems:

  • Ensure territory and administrative systems/processes are maintained and updated to ensure an accurate record of territory is available at all times.

  • Knowledgeable and able to work to the Pfizer compliance standards

  • Accurate, timely reports.

  • Expenses submitted on time.

  • Diary planned.

  • Up to date territory records.

  • Computer literacy e.g. MI

  • Adherence to MAPP and Pfizer SOPs

  • Timely update of records and systems

  • Produce reports - as requested by SM

  • Pfizer policies - 100% compliance

  • Understand and work to SOPs

Self Development:

  • Proactively implement/update personal development plans in order to develop self further within current role

  • Development of skills, knowledge and competency.

  • Receive and act on feedback from team members, trainer, and managers.

  • Learning clinical papers, new sales materials and keeping up to date with relevant disease knowledge

  • IDP in place

  • Actively seek feedback

  • Develop, own and implement IDP

Additional Assignments:

  • As agreed with line manager, undertake additional assignments, ensuring objectives are met and outputs delivered to the brief given

  • Feedback from project stakeholders

  • Delivery on project deliverables

  • Dependent on project and capability of colleague

Skills, Knowledge, Qualifications and Experience:

  • Medical or Pharmaceutical education background.

  • Promoted product knowledge.

  • Knowledge of relevant therapeutic areas and competitor.

  • Company information systems.

  • Effective selling and presentation skills

  • Basic Computer ability - e.g. Excel / PowerPoint /WORD/ FF SFA Tool usage

  • Working knowledge of healthcare environment and customer types.


  • Functional / Technical Skills

  • Acts Decisively

  • Seizes Accountability

  • Grows Self

  • Change Agile

  • Self Awareness

  • Commits to " One Pfizer"

  • Peer Relationships


  • Relevant Bachelors degree

  • Valid driver's license

  • A minimum of 3 years experience in the pharmaceutical industry

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.